Who we are

Why should you care about accessibility?

If you build things for the web, accessibility isn’t optional it’s part of doing your job well. About 1 in 6 people worldwide live with some form of disability, which means every inaccessible site is actively excluding a significant portion of your potential audience, users, or customers. Beyond the numbers, the habits that make a site accessible semantic markup, logical heading structure, sufficient color contrast, keyboard navigability are the same habits that make a site fast, SEO-friendly, and easy to maintain. Accessibility and quality are not in tension; they’re the same thing approached from a human-centered angle. There’s also real legal exposure to ignoring it: ADA lawsuits against inaccessible websites have increased sharply over the past decade, and WCAG AA compliance is a legal requirement for public sector sites in the US, UK, EU, and many other jurisdictions. But honestly, the strongest argument isn’t legal or statistical it’s that you’re building something for people, and some of those people navigate the world differently than you do. Designing with that in mind from the start costs far less than retrofitting it later, and it makes you a better designer or developer in the process.